<?xml version='1.0' encoding='UTF-8'?><?xml-stylesheet href="http://www.blogger.com/styles/atom.css" type="text/css"?><feed xmlns='http://www.w3.org/2005/Atom' xmlns:openSearch='http://a9.com/-/spec/opensearchrss/1.0/' xmlns:georss='http://www.georss.org/georss' xmlns:gd='http://schemas.google.com/g/2005' xmlns:thr='http://purl.org/syndication/thread/1.0'><id>tag:blogger.com,1999:blog-8990485625412919833</id><updated>2012-02-16T13:26:18.714-05:00</updated><category term='economy'/><category term='marketing'/><category term='Recession'/><category term='consumer'/><category term='SEO'/><category term='sales'/><title type='text'>What Advertising Agencies Don't Want You To Know</title><subtitle type='html'>This blog takes an insiders look at effective vs. ineffective advertising and marketing strategies.</subtitle><link rel='http://schemas.google.com/g/2005#feed' type='application/atom+xml' href='http://tlg7.blogspot.com/feeds/posts/default'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8990485625412919833/posts/default?max-results=100'/><link rel='alternate' type='text/html' href='http://tlg7.blogspot.com/'/><link rel='hub' href='http://pubsubhubbub.appspot.com/'/><author><name>TLG7</name><uri>http://www.blogger.com/profile/17690943303182822290</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><generator version='7.00' uri='http://www.blogger.com'>Blogger</generator><openSearch:totalResults>3</openSearch:totalResults><openSearch:startIndex>1</openSearch:startIndex><openSearch:itemsPerPage>100</openSearch:itemsPerPage><entry><id>tag:blogger.com,1999:blog-8990485625412919833.post-1332031829548877313</id><published>2008-12-05T10:55:00.004-05:00</published><updated>2008-12-09T10:12:00.106-05:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='marketing'/><category scheme='http://www.blogger.com/atom/ns#' term='SEO'/><category scheme='http://www.blogger.com/atom/ns#' term='consumer'/><category scheme='http://www.blogger.com/atom/ns#' term='sales'/><category scheme='http://www.blogger.com/atom/ns#' term='Recession'/><category scheme='http://www.blogger.com/atom/ns#' term='economy'/><title type='text'>Three Marketing Mistakes you Can't Afford to Make During a Recession</title><summary type='text'>Blumism "When times are good, it's easy for most businesses to be successful in spite of themselves."  Paying a little extra on fixed and/or variable costs can easily be absorbed by price increases. Throwing some extra money at SEO (Search engine optimization), marketing, advertising, and public relations can't hurt. Not maximizing current customer value can be forgiven. Finally, a lack of </summary><link rel='replies' type='application/atom+xml' href='http://tlg7.blogspot.com/feeds/1332031829548877313/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8990485625412919833&amp;postID=1332031829548877313' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8990485625412919833/posts/default/1332031829548877313'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8990485625412919833/posts/default/1332031829548877313'/><link rel='alternate' type='text/html' href='http://tlg7.blogspot.com/2008/12/three-marketing-mistakes-you-cant_05.html' title='Three Marketing Mistakes you Can&apos;t Afford to Make During a Recession'/><author><name>TLG7</name><uri>http://www.blogger.com/profile/17690943303182822290</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8990485625412919833.post-6199019976196720747</id><published>2008-11-05T15:17:00.002-05:00</published><updated>2008-11-05T15:29:41.600-05:00</updated><title type='text'>Blumism: When it comes to advertising success isn't in the eyes of the beholder it's in their pockets</title><summary type='text'>If you want people to spend their hard earned money, then your advertising needs to instantly attract attention, gain interest, create desire and cause action. Which is after all what great advertising is all about. Because, unless advertising get's someone to call, buy click or visit, i.e., taking an action, what good is it? Unless you subscribe to the school of thought that advertising should </summary><link rel='replies' type='application/atom+xml' href='http://tlg7.blogspot.com/feeds/6199019976196720747/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8990485625412919833&amp;postID=6199019976196720747' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8990485625412919833/posts/default/6199019976196720747'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8990485625412919833/posts/default/6199019976196720747'/><link rel='alternate' type='text/html' href='http://tlg7.blogspot.com/2008/11/when-it-comes-to-advertising-success.html' title='Blumism: When it comes to advertising success isn&apos;t in the eyes of the beholder it&apos;s in their pockets'/><author><name>TLG7</name><uri>http://www.blogger.com/profile/17690943303182822290</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-8990485625412919833.post-6393783964713420354</id><published>2007-10-03T14:05:00.001-04:00</published><updated>2008-11-05T15:30:46.163-05:00</updated><title type='text'>AdCents  - How to Make Your Advertising More Effective</title><summary type='text'>Introducing AdCents.Here you’ll find relevant news, useful information, Blumisms (My version of Buffetisms), and answers to your questions that have come about through my years in advertising, travels and travails, as well as insights that I’ve cobbled together as a result of working with clients. The name ADcents is derived from the primary goal of this new communication tool: offering the best </summary><link rel='replies' type='application/atom+xml' href='http://tlg7.blogspot.com/feeds/6393783964713420354/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=8990485625412919833&amp;postID=6393783964713420354' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/8990485625412919833/posts/default/6393783964713420354'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/8990485625412919833/posts/default/6393783964713420354'/><link rel='alternate' type='text/html' href='http://tlg7.blogspot.com/2007/10/adcents-how-to-make-your-advertisng.html' title='AdCents  - How to Make Your Advertising More Effective'/><author><name>TLG7</name><uri>http://www.blogger.com/profile/17690943303182822290</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry></feed>
